Fussy
Fussy is a sustainable personal care brand that is revolutionizing the deodorant industry with its all-natural, plastic-free, and compostable products. Since their launch in 2020 and public appearance on Dragons Den, Fussy has quickly become a favourite among UK consumers who are fussy about the ingredients and environmental footprint of their personal care products. The brand's dedication to sustainability and its expanding product line, which includes a range of deodorants and accessories, have earned it a loyal following and a growing presence in major UK retailers such as Tescos, Waitrose and Ocado; positioning Fussy as a rising star in the eco-friendly personal care market
Trading name | Fussy |
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Sector | Consumer |
Founders | Matt Kennedy |
Date invested | 26/03/2024 |
Date founded | 14/02/2020 |
Status | Current Investment |
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